Effective Communication for Progressive Brands
Individual Professional Passionate


We ensure that progressive brands attain media attention.

We deliver results

Achieving and surpassing goals – that’s easiest with experienced professionals. Every project is overseen by a senior team, which not only comes up with great concepts but turns them into results.

We give everything

How do we get new business? Almost entirely via recommendations. To make sure that it stays that way, we apply all our expertise and connections to get the best possible result for every single client.

We work flexibly

Communication solutions off the rack? You won’t find those with us. We think that every assignment deserves an individual approach. Especially as the digital industry is prone to quickly shifting priorities. We remain flexible and adjust our course of action accordingly.

We challenge ourselves

Just do it? Sure, but we also constantly challenge ourselves: Is this really the best course of action? How can we optimize results? We are a true partner, on eye level with our clients so that together we can achieve the best possible results.


We are a team of experienced consultants and senior consultants who enjoy impactful communications and collaboration.

From our “pre-life” we know not only how agencies operate but businesses too. That enables us to understand the processes, interests, arguments and objectives of our clients.

Every assignment is carried out passionately and professionally by an individual senior team.

Our management team

Anja Weinhold
Founder and Managing Director

Anja Weinhold is an experienced communications professional who has worked both in-house and in agencies in Germany and abroad. Before founding HotDot Communications, she headed PR and marketing for an eBay subsidiary.  Before its acquisition by the marketplace, she was responsible for its communications in the UK, France and Germany. Prior to that, Anja Weinhold was senior vice president at a global PR agency in Frankfurt and San Francisco, consulting clients from consumer goods and technology.

Christian Soult
Senior PR Consultant

Christian “discovered” PR as a student more than 20 years ago, while working for a student consulting firm. Instead of becoming an engineer, he opted for a PR career in agencies and in-house in Hamburg and Munich.  Arriving in Berlin over ten years ago, he was excited by the emerging digital scene and the challenge of communicating innovation and new technologies to the public. He has been responsible for the media relations of various start-ups for several years, before joining HotDot in 2011.

Head of advisory board

Stormy has been addressing the real big issues outside of our day-to-day business since 2018: What is happening on the street? Who are the new visitors to the office? When will they finally leave? What is there to eat? Why this and not something better? Who will be playing with me? When will the bird videos run again on the big screen in the conference room? Before Stormy came to HotDot, she was a privateer on the Baltic Sea. However, it quickly became clear to her that she wanted to leave the countryside and devote herself to larger tasks in the German capital.


We design and implement tailored communication concepts.

Where? In Germany and elsewhere via our network Over There.

Primary objectives

Increase awareness
Enhance credibility
Build brand
Generate leads

Main disciplines

Media Relations

Our core competence: We get businesses, brands, products and people into the media – print, TV, radio and digital channels. This is best done via storytelling, a deep understanding of media and the way it works, and good contacts to media representatives.

Influencer Relations

Experts, bloggers, social media stars also influence opinions about a business, product or service. We collaborate with them to design authentic campaigns that are suitable for both the influencer and the brand.

Speaker’s Bureau

Presentations at conferences are perfect for increasing attention and demonstrating expertise. We select relevant forums and place business representatives as speakers.

PR Stunts

We put the spotlight on brands in high-profile PR stunts that get talked about in both social and traditional media. How? Not as an end in itself, but with a clear return on investment as the goal.


Those who can tell exciting stories have a clear advantage. We create relevant, search engine optimized content for internal and external channels. By using free as well as paid forms of content distribution, we ensure a wide reach and a high number of leads.

Social Media

Communication is most effective when stories are synchronized across and tailored to different channels. HotDot adapts messages for social media, designs customized campaigns and manages all ongoing communications.


Our clients are major digital industry players as well as innovative start-ups.


Our brief monthly review: What exciting things happened for our clients and at HotDot?

August 2023

The new local participation lab “Kiezlabor” of CityLAB Berlin hosted numerous exciting discussions and workshops on climate change in the city at his first stop at Tempelhofer Feld.

Various Influencers presented their fans with the new super cool mobile phone cases by Casetify.

For Lovevery we prepared Christmas topics while enjoying beautiful summer days.

July 2023

With the German invention buxit, a garden net with spikes, boxwood can be effectively protected from infestation by the boxwood moths – all this without any chemicals.

Many amazing Pride influencers presented Casetify‘s Pride Collection on their Instagram channels.

Solid design, high flexibility and up to 225 percent more performance: Durabook introduced the latest version of its rugged U11I tablet.

June 2023

At its annual summer event , CityLAB Berlin officially launched its new „Kiezlabor“ concept – rbb Abendschau among others covered the news.

Leben und Erziehen presents the most beautiful Montessori toys – including Lovevery of course.

In mid-June, the national round of the 62nd Mathematics Olympics took place in Berlin – with extensive advance reporting on TV, radio, print and online.

The Segway Navimow continued to impress the press: Spiegel Online is among others who highlight its robust design and the well-structured app, and Golem.de gave it the grade “very good”.

May 2023

Summer’s arriving: The online magazine for dads – Daddylicious.de – presents outdoor play tips by Lovevery.

ComputerBild reviewed the Segway Navimow. Their verdict: “This is how to mow in 2023!” – a final score of 1.2 in the individual review and first place in their lawn mower comparison test!

gwf Gas + Energie included Durabook in its article  “Secure computers for the energy and utility industry”.

On brigitte.de, TFP expert Dr. Jochen Tigges answered questions on the subject of “age, pregnancies and the right time to have a child”.

April 2023

Parental magazine ELTERN presented the Senser Play Kit by Lovevery in their “what we love” section.

The “all-rounder for large gardens” – this is what T-Online called the Segway Navimow in its comparison of the best lawn mowing robots without boundary wire.

TFP expert Dr. Saskia Porta spoke with Rhein-Main Zeitung about the rights of single women and non-heterosexual couples to fertility treatment.

March 2023

The Bring! Labs AG has completed another successful business year: revenues grew by 30%.

Lovevery founders Jessica Rolph and Roderick Morris spoke with 1st Steps about toy subscriptions and the development of educational toys.

Computer Bild presented the best mowing robots for spring – the Segway Navimow was included.

TFP expert Dr. Saskia Porta spoke with stern.de about discrimination in the access to reproductive medicine and what needs to change soon.

February 2023

In its review by IT-Business, the Durabook R11 tablet impressed with its high processor performance, its robust case and its display, which is easy to read even outdoors.

Lovevery founders Jessica Rolph and Roderick Morris spoke to manager-magazin.de about toys, early childhood education and the benefits of a subscription model.

Relaxed nights for new parents: Familie.de reviewed the Owlet Smart Sock 3 and the Owlet Cam 2.

Better recognition of lawn boundaries and moving objects thanks to AI: Segway introduced the new VisionFence sensor for its robot lawn mower Navimow.

January 2023

In a comprehensive buying guide for business laptops, Computerwoche presented some of Durabook’s rugged and semi-rugged devices.

Welt Iconist explores the trend of Montessori inspired children’s rooms and interviewed Lovevery’s CEO and co-founder Jessica Rolph.

Eltern.de tested the new Owlet Cam 2 – which of course works best with Smart Sock.

The TFP Fertility clinic in Klagenfurt (Austria) presented their new leadership team – several regional media reported.

Brigitte.de tested the new clair Air Tonic and wrote: “ Since using it, I hadn’t had any infections.”

December 2022

We loved that Lovevery toys were featured as a Christmas gift recommendation in so many parental media.

Influencers presented their evening routines as pregnant moms with small children on Instagram and TikTok – including the Owlet Smart Sock 3 and the Owlet Cam 2 for a peaceful night’s sleep.

Getting better through the cold season with the natural power of thyme: This is possible with clair Air Tonic and its innovative formula. We are pleased about the media response to this.

ICT Channel presented the new generation of the rugged R11L tablet by Durabook that combines the highest protection, affordability, and maximum performance.

November 2022

German and Swiss consumers are not giving less this Christmas, but are more price-conscious – that was the result of a survey by Bring! and Profital.

How do you get through the first year with a baby as a new parent?, asked Welt Iconist and concluded:  The Elvie Pump is clearly one of the must-haves.

The mobile vets from felmo found out in a survey that the new fee structure and levels endanger the wellbeing of many animals. The media echo was huge including Bild am Sonntag.

Gifts that make children’s hearts beat faster: The magazines Eltern and Luna presented products from Lovevery in their Christmas specials.

Elle Spirit draws attention to the positive effects of conscious and slow breathing and recommends moonbird as a support for that.

What influence does endometriosis have on the desire to have children? TFP expert Prof. Dr. Kazem Nouri spoke to the Kurier newspaper about what patients and doctors need to look out for.

October 2022

In a long interview with ICT Channel, Durabook CEO Fred Kao talked about his company’s objectives and the importance of the German market.

How is baby care split among parents and how can breastfeeding mums be better supported? Elvie explored these issues on the occasion of World Breastfeeding Week in Germany. Among others, dpa, Stern, Eltern and Brigitte reported.

In the StartupValley founder’s talk segment, Figures CEO Virgile Raingeard talked about his company and gave advice to founders.

Lovevery launched its Play Kits for 3 to 4-year-olds in Germany – familie.de tested one of the new sets and was delighted with the versatile play ideas.

A survey on behalf of TFP Fertility showed: The majority of Germans want to have a child and are open to fertility treatments.

September 2022

Bring! expanded their Specials feature into topical sections and analyzed Germans’ and Swiss’ shopping behaviors in their Bring! Shopper Guide 2022.

High performance and maximum mobility: With the new R8, Durabook introduced the world’s first fully-rugged 8-inch tablet with a 12th-generation Intel processor.

Lifestyle magazine desired.de has chosen the best breast pumps of 2022. Among them is the brand-new Elvie Stride, which allows mothers to pump discreetly and in hospital grade quality.

HR tech startup Figures received nearly €7 million in seed funding in order to continue its rapid growth.

Moonbird launched in Germany: founders Stefanie and Michael Broes talked to Handelsblatt Digital Health about their company and reducing stress through proper breathing.

Even better insights into baby’s sleeping behavior: The new Owlet Cam 2 is now available in Germany and Switzerland.

TFP expert Prof. Rudolf Seufert informed about male infertility – first in a conversation with the F.A.Z. health podcast, then as a guest author on daddylicious.de.



HotDot Communications GmbH
c/o GESOWORX Coworking
Langhansstraße 28 / Ecke Roelckestraße
D-13086 Berlin

T: +49 30 84712118-0
F: +49 30 84712118-99
E: info@hot-dot.com


Is there someone like you in France, Great Britain or the United States?

We get this question a lot, since many businesses appreciate the benefits of a boutique agency. And the answer is: Yes! HotDot is the co-founder of the international PR network ‘Over There Group’, a collaboration of independent, boutique PR agencies. Together we support fast-growing technology brands and businesses by planning and implementing their communications in the European markets and other key international markets.

International PR with a dedicated, single point of contact and the professionalism and passion of a boutique agency.


Legal Notice & Privacy

HotDot Communications GmbH
Wichertstrasse 16/17
10439 Berlin

T: +49 30 8471 2118-0
F: +49 30 8471 2118-99
E: info@hot-dot.com

Managing director: Anja Weinhold

Company headquarters: Berlin
Registration: HRB 120145 B at Charlottenburg district court
VAT number: DE 267270111

Responsible for content:
HotDot Communications GmbH
Wichertstr. 16/17
10439 Berlin

Design: Sharmila Sandrasegar
Programming: Good Afternoon

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